Last week, our New York team headed to the Roxy Hotel in Tribeca to accept not one, but two PAC Global Leadership Awards at a ceremony, which was held in tandem with the invite-only ONEOF100 Summit.
This prestigious summit, entitled Courageous Brands in the Digital Era, was a by-invitation only strategic forum for 100 carefully selected senior marketers, design agency leaders and packaging experts. Speakers from L’Occitane, P&G and Nespresso, to name a few, took the stage to share their insights on driving brand performance in today’s digital world.
Celebrating craftmanship in brand package design, the PAC Global Leadership awards are judged by a high-profile panel of marketing, design and packaging experts from around the world.
Bulletproof was shortlisted for two awards in the Food & Beverage category: Cruzcampo for Rebrand and Fort Hamilton for New Brand. Beating stiff competition, we were thrilled to hear the news that we’d won Best in Class for both awards.
“The bold branding and packaging graphics centre around the much-loved Cruzcampo brand character of Gambrinus – reillustrated faithful to the mosaic discovered on the side of the Cruzcampo brewery – an old friend made iconic once again.” – feedback from PAC for Cruzcampo.
“A whiskey brand that blends the old world of revolution with the new world of craft. The package design encapsulates the bold, daring spirit seen at Fort Hamilton, while allowing the consumer to discover a new piece of story each time they pick up the bottle.” – feedback from PAC for Fort Hamilton.
Accepting the awards up on stage were Bulletproof’s Executive Creative Director, Tony Connor and Business Development Manager, Josh Close. A proud day for both.
A big thank you to PAC for hosting such a fabulous event and congratulations to all the 2019 PAC Global Leadership Awards winners!
Blog written by Samantha.